The Big B2B Disconnect Report

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Mark Ellaway
Digital Marketing Director
13/06/2024

What B2B buyers want vs. What B2B websites deliver.

Our report shows that there is a big disconnect between what B2B buyers want from businesses websites and what they are offered.

As B2B buying behaviour increasingly moves online, a company’s website is becoming the most important marketing and sales asset that a company owns.

In this report we have identified the major issues with B2B websites that buyers want to see improved.

This article was updated on , filed under reports.

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