Langtons

Langtons Website

Langtons, based in Suffolk, manufacture high-quality desserts for the foodservice industry. 

The Brief

Langtons needed a website that promoted their products, was easy for visitors to use and ultimately generated enquiries and sales.

Our Approach

We started with research into Langtons’ marketplace. We identified their target audiences as pub/restaurant owners, chefs and large-scale caterers.

With this in mind, we created a key message for the website – ‘We create mouthwatering desserts for the foodservice industry’ – to make it clear what Langtons do, and who for. We then used this core message as the starting point for developing a full content plan and design.

langtons desserts

The Results

Thanks to some stunning product photography, we were able to put Langtons’ products centre-stage throughout the site.

To make sure visitors could find the product they need, we developed an interactive product filter. We also built a simple, clear navigation and added powerful calls to action throughout.

The new website has delivered a significant increase in enquiries and leads.

Work with Bigfork

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01603 513080

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langtons mobile

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