Construction Website Design Specialists
Bigfork is a UK B2B web agency with expertise in construction.
We design brand boosting, lead gen websites for companies like Bateman Groundworks and Ecoglass.
Construction companies who trust Bigfork
We Do New + Existing Websites
Here's how we turn construction websites into growth engines.
A NEW WEBSITE
Focused on building your brand, increasing leads and growing your revenue.
OPTIMISE YOUR EXISTING WEBSITE
For more traffic, better conversions and higher quality leads.
RESULTS WE'RE PROUD OF
Our expertise in construction website design has delivered results such as:
- A 9% increase in enquiries for Bateman Groundworks and 2x engagement.
- A 18% uplift in website conversions for Ecoglass.
- 6.8% conversion rate (up from 1.5%) for the Anglian Group.
We get you better leads, more sales, and big results.
Check out more of our success stories.
Construction Success Stories
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A new website with an 18% increase in conversions.
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9% more enquiries, 41% increase in engagement.
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The new website is achieving a 6.8% conversion rate, up from 1.5%.
HOW TASTY IS YOUR WEBSITE?
Discover how your website is performing in just 3 minutes.
Our expertise
We’ve built real expertise in the stuff that makes construction websites work hard. Including:
- Strategy
- UX design
- Search Engine Optimisation (SEO) and LLM visibility
- Conversion Rate Optimisation (CRO)
- Customer focused content
- Complex functionality - calculators, portals, custom tools… the fun stuff.
- CMS builds - WordPress, Silverstripe, Statamic and Craft.
- Integrations - CRMs, ERPs and the web apps that keep your business running.
If you want your construction website to look good and pull it's weight, you're in the right place.
“‘Working with Bigfork was great. They were easy to work with, very patient, and really understood our business needs. They were always ready to give good advice and were open to the idea of continuously improving the website. Highly recommend them for anyone looking for a reliable web development team.’”
Marketing Manager, Bateman Groundworks
Who we work for
We design websites for £10m+ construction companies across the UK, including:
- Specialist contractors: Groundworks, demolition and building contractors, who need a website that wins work and supports tenders. Like Bateman Groundworks.
- Building services: Where accreditations, experience and project track records are the key to building trust with buyers.
- Construction products: Product manufacturers and suppliers who need a website that makes it easy for buyers to browse and select. Like Ecoglass.
- Environmental services: For waste management and sustainability businesses where compliance and regulations need to be presented clearly.
- Consultants: For construction consultants who need a website that highlights their people and expertise.
Our websites support tenders, generate better leads and drive more sales.
Your investment starts at £15k depending on your needs.
How do we do it?
FUSION is our proven process that takes the risk out of construction website design projects.
You get a detailed discovery, thorough planning, user focused designs, and content that converts. We keep you involved throughout, so there are no surprises.
THE 7 STAGES OF FUSION
1. DISCOVERY →
2. STRATEGY →
3. SEO/CRO →
4. DESIGN →
5. DEVELOPMENT →
6. TEST + LAUNCH →
7. ONGOING SUPPORT
Why do construction companies need a well designed website?
B2B buyers spend 83% of their journey researching independently, before they speak to anyone. This means that a well designed B2B website is one of the most powerful marketing tools a construction company can have.
Here's what the best construction company websites do:
1. Appeal to every buyer in the decision making process
Construction websites don't just have one type of visitor. Project managers want proof you've done the work before, procurement and finance need to know you're reliable, and whoever handles compliance wants your policies, accreditations and certifications. You must build trust with every person in the buying committee.
2. Support successful tender submissions
Your tender document is only half the story. Buyers check your website too. A dedicated pre-qualification page, case studies that prove results, and content that answers questions on safety and sustainability all help. A strong site supports what's in your tender, but a weak one undoes it.
3. Be visible where clients are researching
Potential clients such as architects, engineers and developers are using search engines and ai to find construction companies to work with. Your website needs to be visible for the keywords they're searching for.
4. Convert visitors into customers
Your website needs clear calls to action and content that builds your reputation as the experts to call, to visitors turn into enquiries.
Our Tech Stack
We know the tools that create high quality construction websites.
What works in construction company website design?
We’ve got plenty of experience in successful website design for construction companies. We know the difference between what gets solid results, and what just looks pretty. A high performing construction website needs four things.
1. Designed for your customer
Your website visitors have problems they need solving. They want to know how you can help them, not read your company history or mission statement. Yet most construction companies get this completely backwards.
2. Most websites aren’t designed to get leads. Make sure yours is.
Most construction companies design their websites like digital brochures. B2B customers are now doing their research online before they even pick up the phone. If your website isn't made to capture leads and tell them what makes you different, you're handing business to your competitors.
3. Showcase your credibilty and compliance to support your tenders.
Quality matters in the construction industry, but most websites don’t show proof of this. Include case studies, testimonials, thought leadership articles and compliance certifications. Don’t bury them in a PDF, highlight them on popular landing pages to instantly build trust with your users.
4. The best websites differentiate from competitors
Your website is your biggest marketing asset. Industry buyers are sick of visiting identical websites that all say the same things like “Market leader” or “Committed to excellence”.
The good news? It's not difficult to stand out when everyone else is putting their audience to sleep. Check out this article on how to differentiate your website.
UK construction marketing is finally catching up.
‘Most studies show that digital marketing now matters for construction companies. And guess what's at the centre of it all? Your website.
It's not just about traditional sales and referrals. Buyers in your market are searching online for suppliers as standard. Your website needs to be supporting your tenders, bringing in the leads through search, showcasing your expertise, proving you know what you're doing, attracting decent staff, and tracking what's actually working.’Mark Ellaway, Digital Marketing Director, Bigfork
Drop us a line
FAQs
What types of construction businesses do you build websites for?
We cover the whole industry. We design websites for contractors, building services (like Bateman Groundworks, Advanced Metalcraft and Anglian), building product companies like Ecoglass, Builders Equipment and building companies like Abel Homes and Omar Park Homes.
What’s the typical budget for a construction website project with Bigfork?
Our prices start from £15,000 to design and build a quality website. We can do much more such as design features, UX functionality, content creation, SEO and CRO, which all affect the cost. If you'd like more ideas on cost then contact us.
How do you make a construction website generate more qualified leads (not just look good)?
Our websites generate more leads by designing better call to actions, creating trust content (such as case studies), making user journeys easy through simple navigation and making sure the website's copy focus on value, benefits and answering the questions your customers have. Our post “6 Must Haves For Construction Website” provides much more detail.
Can you help improve our visibility on Google for construction-related searches (SEO)?
Yes, we optimise websites for search engines. We do this by auditing your existing website to see what needs fixing, researching the best keywords to optimise for, and structuring and optimising the website around these keywords. Finally we carry out effective SEO migration to make sure you don't lose rankings.
Do you provide ongoing support after launch (hosting, maintenance, updates and performance reporting)?
We can host and maintain your website, and we use reputable hosting companies like Cloudways, to do this. Our monthly website optimisation service improves your website performance in what ever area you need — design, development, maintenance, traffic, conversions, user experience…
How do you design websites to improve tender success?
Tenderers are looking for evidence of quality and safety standards from construction companies. We design construction websites to be the ideal location for them to easily find your policies, accreditations, memberships and management team bios. Detailed case studies showing expertise in different sectors also work well. Check out our Tender article for more detail.
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Let's make your website tasty.